Israeli augmented reality startup receives $5 million funding

April 13, 2015: Israel based augmented reality startup InfintiyAR announced today that it has grabbed $5 million in series B funding led by Japan's SUN corporation, and followed by New Zealand's Singulariteam and US-based Platinum Partners Value Arbitrage Fund.

                         

InfinityAR's vision as their website cite is about creating a new digital environment that will allow people to naturally interact with augmented content in their physical surroundings. The startup technology can turn any device into a powerful content augmented platform. Their software based Augmented Reality(AR) engine will let people interact with physical surroundings. The company says it "can turn any device with two simple cameras into a powerful content augmentation platform."

SUN corporation CEO Motto Kusnir in his statement says: "For us, SUN corporation is the perfect gateway into the japanese market and will help us further establish InfinityAR as a leading developer in the augmented reality space."

Watch their concept video here:

Source: TechInAsia.com, Image by InfinityAR

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An Electronics Engineer by education, a part-time blogger by passion. He loves everything about technology, hence he writes about it. Interest includes Technology, Startups and Mobile Applications.